Most SaaS website copy is a snore-fest
Inspire more sign ups and stand out with bold, personality-driven copy
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I've written website copy for some of the most innovative apps, tools, and software in the market, giving brands their own voice and a fighting (read: winning) chance against their competitors.
Words are everything when it comes to connecting with potential users. It's not enough for Jim From Sales to draft up a few sentences and be done with it. The way you present your brand and product will determine the first impression eager users will have. Get it wrong, and you'll lose them forever. My SaaS copywriting process doesn't just deliver surface level copy that anyone could have written. It delves into what your audience want and need from you, and weaves that into an engaging narrative that ultimately drives sign ups. |
My polished SaaS copywriting process for plucky brands
Product Probing
I dig into your target audience, their wants and needs, and what they expect from a product like yours. |
Voice Invention
We hone in on what makes you, you. We create a unique personality that perfectly presents your brand. |
Copy Creation
I use my tried-and-tested formula to showcase your product in a way your target audience can't resist. |
My B2B copywriting for bold SaaS brands in action...
Copy for new inventory management tool, Inventooly
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Copy for IoT security provider, Firedome
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