LIZZIE DAVEY
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Content strategy for SaaS and ecommerce brands

Find the method to your madness. Drive more sales, create content your customers *actually* want, and become known as the expert you really are

Quick Content Strategy (1 month)

Want to get started quickly but have no idea where to start? I've got you.

With Quick Content Strategy, you'll have everything you need to start oiling your content machine and kick it into action. The whole process takes one month and by the end of it you'll have:
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  • Customer research docs (so you know your people inside out)
  • Customer profiles and use cases (that you can turn to for product dev help)
  • Keyword mapping docs (to give your content relevance and direction)
  • Key content themes (so you can become an expert on your favourite topics)
  • List of content deliverables (that you can get started on right away)
  • Visual doc of how everything connects up (so you can see what your strategy will look like in action)
  • Intros to the best-fit writers (to make sure you're posting expert content) 

Investment: £5,500

Six month strategy

A simple, SEO-focused strategy that pares back everything you THINK you need to into a live, successful funnel in 6 months. Use well-positioned, optimised content to guide prospects towards the end goal, whether that's a demo, free trial, or a paid subscription. 

Includes: 
  • SEO and audience research to find out what your customers really want to know (we're not pumping out same-y content here!) 
  • A powerful mix of ToFu and MoFu content each month that attracts new visitors, provides ongoing value, and nurtures prospects who are so close to becoming customers
  • Downloadable, value-packed content that keeps you front-of-mind
  • A gentle and engaging welcome sequence to say hi to new prospects (and keep 'em warmed up!)
  • A monthly newsletter that positions your brand as an industry expert

Investment starts at £3,250 a month for 6 months. 

Three month mini strategy

Want to get a headstart on your strategy or your budget doesn't stretch as far as six months? I've got you! This mini strategy takes all the vital ingredients of a content funnel and gets them live ASAP. 

Includes: 
  • SEO and audience research to find out what your customers really want to know 
  • 5 ToFU posts and 3 MoFu posts over a period of three months 
  • 1 value-packed downloadable that keeps you front-of-mind
  • A gentle and engaging welcome sequence to say hi to new prospects (and keep 'em warmed up!)

​Investment starts at £2,850 a month for 3 months. 

Other strategies I offer: 
  • Intensive pillar post strategy for a robust content ecosystem that keeps on giving 
  • Newsletter strategy built-in authority, expertise, and fame (maybe!)
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My content strategies have increased individual page views by 1000% (from 50 to 350 views a month), built email lists of 3,500+, and improved search rankings from the 2nd page and beyond to the top 3 results. 

Please note: I typically only take on one content strategy project a quarter. Make sure it's you! 👇
Let's talk about your strategy!
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  • Home
  • About
  • Contact
  • Portfolio
  • Testimonials
  • Services
    • SaaS Content Creation
    • SaaS Content Strategy
    • SaaS Landing Pages
    • SaaS copywriting
  • Newsletter
  • Freelance Magic
  • Blog