The SaaS Guide to Standing Out, Beating Your Competitors, and Winning the Adoration of Your Audience1/13/2020
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Here’s How Companies Are Changing Their Approach to Content Marketing - and Why It’s Working11/20/2017
I bet you’ve read hundreds of articles that tout the HUGE benefits of blogging for your business.
So you’ve written up a few pieces here and there, hit that all-important publish button and waited… and waited… and probably waited some more. The thing is, blogging is great for your business, but only if you’re doing it properly.
Everyone wants to make a good first impression, businesses included, but less than 40% of content marketers are adept at actually ensuring their first impression is a) relevant to their brand, and b) a good first impression.
Getting this first impression right is vital if you want readers to stick around. |