I’ve spoken before about why you need a content strategy, but the thought of coming up with one can be overwhelming if you’ve never done it before or have no idea where to start.
I feel you.
When I first started working in the online world, I had no idea what made a good blog post or what a content strategy even was.
Content strategy seems like just another buzzword of the moment, right?
Well, actually, content is one of the most important things you can be doing for your business today. And, if you’re not already implementing this key strategy, you’re already waaaaay behind your competitors.
You see, 60% of marketers are creating a fresh piece of content every single day. So just take a moment to think how much content is already out there and will be out there in the future.
Lizzie Davey is a professional business and marketing writer.